Campaigns · Gramedia AI CRM

Personalized Recommendation & CRM Automation · insight → recommendation → action

Active Customers

1.248.392

+12,4%

vs last 30 days

Repeat Purchase Rate

28,6%

+6,1%

CRM retained buyers

AI Recommendation CTR

18,7%

+4,3%

personalized campaigns

Campaign Revenue

Rp 4,32 M

+15,8%

attributed CRM revenue

AI Segment Opportunities

Selected Segment Insight

AI Generated

Pembaca Self-Improvement Aktif

128.400 customers · Active Learner

AI Recommendation

Kirim rekomendasi buku lanjutan + bundle habit & productivity.

Best ChannelWhatsAppAI suggested
Projected CTR18,4%+6,4%
Projected RevenueRp 1,82 M30 hari

Customer Journey Overview

Last 30 days
1

Browse

1.248K

+8,7%

2

Recommend

423K

+11,3%

3

Campaign

312K

+9,2%

4

Purchase

98K

+14,6%

5

Repeat

42K

+18,1%

Top AI Opportunity

Promosikan People Management Starter Pack ke Leadership Learners. Cocok untuk upsell learning journey berbasis tujuan belajar.

BundlePeople ManagementRp 389K
Expected CTR18,4%High
Audience38.200Ready

Campaign Preview Teaser

AI Generated

WhatsApp message preview

Hai {{first_name}}, kamu pernah membaca buku tentang habit building. Berikut 3 rekomendasi buku lanjutan yang cocok untuk tahap berikutnya: {{book_1}}, {{book_2}}, dan {{book_3}}.